Never cold call again – review If, like me, you hate cold calling, then you’ll love the philosophy of Frank J Rumauskas Jr. The author of “Never cold call again – Achieve sales greatness without cold calling” articulates in his book the many reasons why believes cold calling is a bad way to do business. In his book, Frank discusses how […]
The London 2012 logo saga What you see above is the newly unveiled London 2012 logo. To me it looks like a branding exercise with a hip brand marketing PR guru wannabe getting his hands on it and throwing so many “managerial” new speak into it and come up with a big fat almighty mess. Apparently costing over £400,000, the […]